A lot of folks I know do event photography. They do weddings, birthdays, and other such boring events. On a good day, they might get to do a concert or festival. The problem is, a lot of folks who shoot such events forget a major part of the event. The people. When shooting a festival or concert, most photographers focus on the band. Granted, the band is important, but the crowd can be so much more interesting. I used to have a professor who told me that if you want great reaction shots, go to a pro wrestling event. Don't shoot the wrestlers, shoot people in the crowd.
I started thinking about this after coming across a really great set of photos from last year's Kinetik festival. I was at this concert, and this series does an amazing job of capturing the atmosphere of the event. Here's a link to the photo series on Flickr
http://www.flickr.com/photos/neonyme/6262319927/in/set-72157627935224606/lightbox/
Here's my favorite photo from the series:
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